"We save a lot of time and money both in production and shipping. "Rather than wait two to three weeks for a costly prototype to arrive, we now have a full, multi-color prototype in our hands in a day," says Authers. Time & Money Savings and Improved Quality Now, instead of halting the review process for up to three weeks, a Clarks digital engineer simply clicks "print" and produces a prototype in the head office using full-color ProJet ® 3D printing technology. When product managers are happy with an on-screen concept, they ask for a physical prototype. "Our level of engineering detail, combined with 185 years of manufacturing heritage, lets us take the whole process much further," says Clarks Digital Development Manager, Ross Authers.Īfter an initial paper sketch, designs are quickly moved to state-of-the-art 3D computer-aided design (CAD) software, making them simple to modify on the fly. Building on years of investment in process and people, the company has now added digital shoe design and automated prototyping to its existing digital outsole and last design (lasts are the foot models from which shoes are made) to create a world-leading 3D conceptual development process. To speed things up and cut costs, Clarks has thoroughly modernized this process.
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